Business & Finance Advertising & sales & Marketing

High Quality Marquee Signs Can Pay Off Big in the End

If a business or community center wants to be taken seriously, they must make sure that they have the proper signage to not only let people locate their business but also to advertise important information.
One of the best ways to get a customized message to the general public is by setting up a marquee sign near the entrance of the location.
If the company's building has new events every day or week, the business will be able to take advantage of the ability to display the relevant information.
It is also a good idea to put contact information on the sign, especially if the business is trying to rent out space for parties or other gatherings.
By having a phone number, fax number or email address, the sign can act as an inexpensive form of advertising, without having to pay a fee each month.
Once a place has decided to go with a marquee sign, those in charge must decide what type they want.
One of the most popular varieties is the pedestal mount marquee sign.
The rectangular sign sits on a steel support structure, giving the sign a sturdy base in case of heavy wind or other weather conditions.
These are often the marquees used as church signs and school signs.
Other varieties of marquee signs include a cradle mount sign, which sits on a U-shaped steel structure and a monument mount which sits low to the ground.
The marquee signs can display changeable messages on both sides of sign.
The proprietor of the sign can decide to either put the same or different messages on either side of the sign.
It is important to change the message frequently to develop readership.
Public safety is another important consideration when buying a marquee sign.
Your sign cabinet and frame structure should be built to withstand hurricane force winds up to 120-B miles per hour, (B face exposure indicates the rotational side of the hurricane.
) Also look for shatter resistant faces and graffiti proof paint.
The signs can also represent a branding opportunity for the business.
On the side of the changeable letters, a business will be able to put its logo next to its name to help people better remember its product or services.
If a sign is in a community for long enough, it can often become a part of its identity, with people using it as a landmark when giving directions.
Almost every business can take advantage of having a customizable marquee sign.
Many places have struggled during the economic downturn and are looking for ways to increase profits and spread their names as far and wide as possible.
Adding marquee signs could be a cost-effective way for those businesses to breathe new life into products and services and attract new customers.

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